After battling with the recession for a few years, it looks like Jaguar Land Rover have finally steered themselves into a profitable business. It is believed that 2 main things helped them to get back on track.
Firstly the aggressive price cutting that they did with most of the cars, helped more people to be able to afford them. Secondly was the release of the upgraded Land Rover, Range Rover Sports and Discovery 4. Jaguar sales rose by 23% to 44,300 vehicles from 35,000 in the previous part of the year, which is a huge step up, and has generated huge new profits for them. “We did not expect the turnaround to happen so fast,” said Surjit Arora, an analyst at Prabhudas Lilladher, an Indian stockbrokers. Just last month, the car dealer secured a loan for $175 million dollars from the State Bank India, after failing to receive a recovery loan from Britain. “We see signs of stabilization and improvement. Many of the cost reductions under way at Jaguar and Land Rover should benefit us in the coming quarters,” said Tata’s finance chief, C Ramakrishnan.
It looks like Jaguar Land Rover will be on an uphill streak after they have finally started to get things right. Jaguar stated that : “Retail sales in some markets, including the UK and China, showed notable improvement.” Jaguar helped Tata achieve a net profit of 217.8m rupees (£2.8m) in the quarter, compared with a net loss of 9.41bn rupees a year ago.
Don’t be surprised if you see Jaguar Land Rover making use of their new found fortune, by releasing new cars next year, alongside with a lot of publicity and advertising. Who knows, you may even get one of their cars yourself.
Archive for November, 2009
The cars for the wealthy, Jaguar Land Rover have rocketed their way into making huge profits
Friday, November 27th, 2009Land Rover Australia brings back the Land Rover Defender 90 after 6 years
Monday, November 23rd, 2009
Six years ago Land Rover decided to drop the Land Rover Defender 90 from its range due to various reasons. People thought it would stay like that forever, but Land Rover Australia have shocked everyone by bringing the Defender 90 back into production, with all new bigger and better features. This brutal 4 wheel drive munching machine is powered by a 0kW 2.4-litre diesel engine, which is capable of giving out 360Nm of torque, a step up of 60Nm from the last model, out in 2003. This model keeps the fuel economy the same as the previous model at 10.0-litres/100km, however Land Rover have managed to get the C02 emissions down to 282g/km to 266. Not only does this make the actual vehicle more environmentally friendly, it also raises great appeal for the vehicle.
The Defender 90 comes with a new 6 speed manual transmission which gives a lower first gear alongside with a higher sixth, to allow you to maneuver the vehicle with ease whilst off road and on rough terrain. With over 2 million of the Defender 90 vehicles having been sold since 1948, the reputation and reliability is there so you know you will be getting a good solid build. Land Rover say that few changes have appeared to the exterior of the car, but internally there are a lot of changes. This it to give the driver and passengers a better overall experience. Overall it is a great vehicle, but the retail price at around £25,000 before tax and delivery charges makes it a hefty chunk of your wallet. It is unsure about the vehicle being released in other places around the world, but it is expected in Australia at the beginning of 2010.
Land Rovers Discovery reaches the 20 year mark, along with sales of over 900,000!
Monday, November 16th, 2009
On the 16th November 1989, the Land Rover Discovery was first launched. In the 20 years it has been in production, it has seen every use you could possibly imagine, from safari vehicles and adventure transportation, to law enforcement and a family car with a lot of space. Using high-efficiency direct-injection diesel technology, the vehicle stunned the general public when it was first released, by its unique and intuitive design, as well as the capabilities it did, and still does hold.
By 1994, the Discovery featured leather seats and stylish interiors, as well as well thought out and practical exteriors. The Land Rover Discovery has sold over 900,000 units world wide, and this figure continues to rise. The high quality build and the well thought out logistics of the vehicle help make it a confident buy for people looking to buy a vehicle.
“Discovery has evolved its own clear design heritage over four generations. Today, Discovery 4 stays true to its clean, geometric, architecturally-inspired predecessors. Its new front bumper, lights and face, smoother lines and subtle curves, combine to enhance the overall impression of premium quality,” states Gerry McGovern, Design Director.
In 2004, Land Rover released the terrain system, which allows the driver to customize various features of the car to maximize the efficiency of it where about you are driving it. For instance, if you are driving the car through waters and streams, you can raise the level of the body to accommodate it, giving you that little bit more room to breathe. A versatile and easy to maneuver vehicle, it will go down in history as being unique and something a little bit special. Land Rover continues to update it, using the latest technology.